A CUSTOMIZED SOLUTION TO ENHANCE YOUR RINSE-OFF TECHNOLOGY

Ashland's Benecel™

  • Improved foam creaminess and foam stability
  • Improved skin feel (in-use and after-use)
  • Enhanced viscosity
  • Reduced irritation potential of surfactant systems
  • Efficacy at low use levels

 

SURFACTANT IRRITATION POTENTIAL

Benecel polymer products help to reduce the irritation potential of surfactant systems used for hair and skin formulations. A material or formulation with a zeta potential of zero should be non-irritating to the skin. The goal is to move the base surfactant system as close to zero as possible to reduce the irritation potential. This can be seen in the increase of the zeta potential of the system when comparing the formulation with Benecel polymer versus the one without.
 

Both E4M and E50 reduce irritation potential in sulfate based systems

Control: No Benecel 
 
  
Benecel E4M
 
  
Benecel E50

 

IMPROVED FOAM QUALITY

In addition to thickening, Benecel polymers exhibit surface activity that results in enhanced foam properties such as creaminess and foam stability. When used in skin cleansers, they improve the in-use feel as well as the after-feel.

    

A creamier foam texture, as determined by the smaller bubble size, was seen with the addition of 0.2% of both Benecel polymers.

IMPROVED FOAM QUALITY

Benecel polymers are used as multifunctional additives in personal care applications for skin and hair cleansing, skin and hair care shaving and decorative cosmetics. Various viscosity grades ensure that the right product is available for every specific application.  The liquid suspension type is easy-to-use.

  

LET CHEMPOINT HELP YOU WITH YOUR PRODUCT NEEDS
NORTH AMERICA 425.372.9328
EMEA +31.43.711.0100

 

ABOUT ASHLAND

When it comes to the performance of the products you use every day, there’s likely an ingredient made by Ashland Specialty Ingredients responsible for making those products work better.

Many of the chemistries we have developed and manufacture are derived from plant and seed extracts, and are used as thickeners, stabilizers and gums in a wide variety of consumer and industrial markets,  including food and beverage, building and construction, paints and coatings, and energy, to name a few.  

When the leading personal care companies need to create better-performing shampoos, body washes, hair gels, sunscreens, toothpaste or moisturizers, they turn to Ashland Specialty Ingredients’ broad line of innovative ingredients to achieve better conditioning, a longer-lasting hold, higher sun protection and more effective skin enhancement properties.


ABOUT CHEMPOINT

ChemPoint is the leader in the marketing, sales, and distribution of specialty and fine chemicals across North America and EMEA. We specialize in agile technologies and focused product teams, providing our customers with responsive, personalized service. ChemPoint was founded in 1999 & we operate on 3 principles:

• Genuine Partnership - We want to understand what drives your business so we can provide information & insight.

• Business Agility - ChemPoint's technology & market intelligence give you a competitive edge.

• Fresh Perspective - We're changing the Face of Chemistry.



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EMEA +31.43.711.0100

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